PRICE WATCH: Blackberry Bold 9000 has gone down from a price of around $298 to the price now of $98 at SingtelShop.com. A quick check at Starhub and M1 shop reveal that this is limited to SingTelShop.com. Too much stock or Blackberry’s sudden urge for market share?
The contradiction is that BB Curve 8590 is selling at S$99. A dollar more than BB Bold 9000. So which is the entry level BB now?
Arguably a magical price point. It is also a move to push BB Bold 9700 to a premium BB handset at S$448.
But I do think that the price will bounce back soon. Because it seems more like SingTel is holding too much BB 9000 stock than an organised marketing plan from BB.